Understanding your reasons for selling is the first step toward creating a clear and effective plan to reach your goals.

For instance, if your priority is to sell quickly, then maximizing the sale price may not be your main objective. That doesn’t mean you won’t get a great offer—it just means that speed is your driving factor. In that case, a buyer who can close fast will be more appealing than one offering a higher price with a delayed closing.

It's also important to know your minimum acceptable price. This helps you avoid wasting time on offers that are far below your expectations. While every offer deserves thoughtful consideration—including the terms attached—having a clear bottom line can streamline the process.

Once you've identified your priorities and limits, share them with your real estate agent. They can guide you in setting realistic goals and help you navigate the process more effectively. If you're selling on your own, be sure to research the market thoroughly and seek proper legal guidance.

Ultimately, being clear about your goals and realistic about the process is key to a successful sale.